Flotrack.org Web Analytics: Which Marathons Attracted the Most Visits?

The website flotrack.org is one of the primary destinations for those in search of real-time coverage of running races. We were curious: over the last 11 months, which would be the busiest web traffic day on flotrack.org; which marathon attracted the largest audience.

Of the major marathons, the peak event was the Boston Marathon in April, which brought 29,000 visitors to the site. Interestingly, the US Marathon Olympic Trials, a major event that nevertheless had far less publicity than Boston, was the third most popular on flotrack.org. New York was fourth. Chicago? it's not the spike in September; looks like only 15,000 visited the site to follow the Chicago marathon.

Monthly Web and Mobile Metrics: December 20, 2011 to January 20, 2012

Monthly Mobile-only Metrics: December 20, 2011 to January 20, 2012

11-Month Web and Mobile Metrics: December 20, 2011 to January 20, 2012 (embedded chart)