Our analysis shows 'Qualify for Boston Marathon' is one of the hottest searches on google, and compared to search trends at the same time of year since 2008, the interest is nothing short of extraordinary.
Here's our hypothesis about why we're seeing this skyrocketing demand to know about how to qualify to race Boston in 2014. It doesn't appear to be the usual 'I hope I can qualify' interest, which is steady year to year. The exceptional volume of search and visitor traffic certainly prove more than ever, runners want to be in Boston
But more importantly, the leap in interest seems to suggest more of a fighting spirit. Runners are thinking: dammit, I'm going to run Boston to prove we aren't afraid of evil, we're going to face it head on, to show once and for all that no one's going to mess with us again. Runners see it as a sort of patriotic duty, to unite in a tribute to honor those who suffered in the tragedy and to take back the legendary event.
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For more, see
For more, see our Qualifying for Boston post or our Complete Boston Marathon Coverage.
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